Fleurance Nature - a pioneer in organic production
“We have loved, respected and studied nature since 1972.”
Fleurance Nature is a French brand launched in the Gers region in 1972. The company is a pioneer and leader in organic production. More precisely, the story begins in Fleurance, a small village in the heart of southwest France, thanks to farmer Michel Descamps.
It all started when this farmer from Fleurance realized the impact of new productivity restrictions on agriculture. Noting in particular that the use of pesticides was making cows sick, he decided to create products without pesticides or chemical additives, thus becoming an unknowing pioneer of organic farming and later the founder of Fleurance Nature.
For almost 50 years, Fleurance Nature has been developing and manufacturing natural and organic products with beneficial properties for both health and the environment. Fleurance Nature has dedicated decades of knowledge and expertise to promoting well-being on a daily basis.
FLEURANCE NATURE - IN OUR OWN WORDS
Our mission
For over 45 years, Fleurance Nature has been researching and selecting the best natural active ingredients for everyone's health, beauty and well-being. Our scientific team carefully selects the plants, marine actives and hive products used in the manufacture of our products.
Led by Dr. Michel de Sarrieu, a team of agronomists and quality engineers, aims to develop natural and organic products that are both
effective and safe in accordance with French and European regulations.
Every day we see more and more consumers around the world turning to more natural, safer and more environmentally friendly products.
For this reason, Fleurance Nature continues to invest in product development: sourcing, extraction methods, formulation and traceability.
We are convinced that the greatest challenge of the future is not just to live longer, but to live better every day.
We select the best that nature has to offer to create and develop safe, high-quality, environmentally friendly dietary supplements and cosmetics.
Philippe Rombi, director of Fleurance Nature.
Our values
Natural approach
We are committed to organic production and to using ingredients obtained through organic production methods whenever possible. We pay special attention to the origin and growing conditions of the ingredients we use. Some of our nutritional supplements are not certified organic. This is usually because they contain vitamins, minerals, trace elements or active ingredients of marine origin. We are gradually working on organic alternatives for these products.
We are ecologically responsible.
We are constantly striving to simplify our packaging and make it more environmentally friendly:
- Our packaging and communication materials are printed with vegetable inks on paper and cardboard from FSC-certified sustainably managed forests, which promotes sustainable forest management.
- We use environmentally friendly PET bottles and pill boxes.
- We also work towards the recyclability of materials used in our supply chain (from flow packaging to used boxes).
Organic products for everyone
We have chosen to offer affordable prices in an effort to make our nutritional supplements and natural and organic cosmetics accessible to as many people as possible.
Our commitment to society
- Our company Fleurance Nature Fair Trade is committed to fair trade
- Jardins de Cocagne Fleurance Nature (Fleurance Nature Cocagne Gardens) is committed to organic production and professional integration
- 1001 Fontaines - Fleurance Nature is committed to ensuring the availability of drinking water
- Fleurance Nature is committed to protecting bees
Our Fair Trade Commitment
Fair trade is at the core of Fleurance Nature's ethical approach.
Fair trade primarily aims to improve economic, social and environmental relations. This approach produces products that respect nature and use ingredients obtained through methods that comply with fair trade principles and fair wages for workers. We currently have 3 FFL (Fair for life, fair trade) chains.
Cocagne Gardens
A successful combination of organic production and social integration!
Fleurance Nature has invested in the development of Fleurance Cocagne Gardens since April 2012. These 6 hectares of crops lie in the heart of the Gers region in the municipality of Fleurance - the birthplace of our company. Cocagne Gardens are organic commercial gardens that promote integration through economic activity. Fleurance Nature encourages the use of these organic active ingredients in its various crops in its products.
Bee protection
Fleurance Nature fights against the disappearance of bees, as they are essential for the preservation of biodiversity. The brand finances the installation of new bee colonies in partner apiaries across France. A sponsored hive can create a new bee colony (40,000 bees). Fleurance Nature sponsors a hive in its home region of Gers.
The bee population has declined drastically in France in recent years, with nearly 30% of bee colonies disappearing each year. Ongoing studies attribute this gradual decline to several causes, including pesticide treatments, parasitic infections, diseases, pollution, reduction of food resources (number and diversity of nectar and pollen-producing flowers) and habitats, competition with invasive species, climate change, increased electromagnetic emissions and new predators, etc.
Fleurance Nature guarantees
Knowledge
Over the past 40 years, the company has developed a strong knowledge of plants and natural active ingredients, as well as significant expertise in natural product formulation. In particular, it prepares scientific documents, conducts efficacy studies on its products, and relies on a scientific committee composed of experts from various backgrounds.
Quality control
All our products are manufactured and inspected according to best manufacturing and control practices, ensuring optimal safety and batch traceability from raw material to finished product.
Our suppliers are subject to strict conditions and regularly audited by our scientific team. We also benefit from the approval of many labels that meet very strict standards, certified by independent organizations that conduct regular audits.
All our products comply with French and European regulations.
Acquisition
Fleurance Nature attaches particular importance to the origin and cultivation conditions of its natural active ingredients in order to ensure high quality.
We carefully select the best producers. We select the best suppliers for our plant extracts and maintain a high standard of extraction methods and guarantee correct dosages.
Manufacturing
All our products are manufactured and inspected in France or in our partner laboratories in Germany, Belgium and Italy.
